29 March 2010

US - FTC seeks comments on Children's Online Privacy Protections

the Federal Trade Commission is seeking public comment on the costs and benefits of an FTC rule designed to protect children online. The FTC's Children's Online Privacy Protection Act (COPPA) Rule became effective on April 21, 2000. COPPA imposes requirements on operators of Web sites or online services that are aimed at children under 13 years of age, or that knowingly collect personal information from children under 13. Among other things, the Rule requires that online operators notify parents and get their permission before collecting, using, or disclosing personal information from children. It also requires that the operators keep the information they collect from children secure, and prohibits them from requiring children to turn over any more personal information than is reasonably necessary to participate in activities on their Web sites. In 2005, the FTC initiated a congressionally required review of the Rule, and after considering extensive public comment decided to retain it without change. However, the Commission believes that changes to the online environment over the past five years, including children's increasing use of mobile technology to access the Internet, warrant reexamining the Rule.