23 October 2009

EU - Europe's growing army of bloggers and social networkers can generate new services and growth

A study says that European interactive websites like video sharing sites and blogs are growing, generating revenue for both owners and contributors. Compared with the US, which hosts the most commonly used websites for content created by users (blogs, texts, videos, music, games and virtual objects), Europe has more contributors. For example, almost 4 in 5 Italian internet users read blogs compared to 60% in the US, 41% of Spanish users write blogs but only 26% in the US, almost 60% of Czech internet users upload photos and 48% of Polish internet users subscribe to RSS feeds, all ahead of the US (see annex). To help the emergence of European Flickrs and youtubes that turn this large European creativity into growth and jobs, the Commission's report highlights the need for new and updated EU rules building a Single Market for content that can be made and shared online by anyone.