09 November 2008

US - Barack Obama asks internet users to e-mail their policy ideas

Barack Obama launched the official website for his transition to the White House, inviting users to send in their ideas for the future of the country. Users can also blog, and apply for jobs in an Obama administration via the website. The website continues a tactic Mr Obama employed to such brilliant effect during his campaign: make people feel they have a stake in his strategy, while simultaneously galvanising an army of supporters and new donors, who were kept in almost daily contact with the campaign through e-mails and text messages.