08 May 2007

US - Web can ruin reputation with stroke of a key

(San Francisco Chronicle)
The first postings appeared soon after Sue Scheff, who runs a Web-based referral service for parents with troubled teenagers, advised a woman from Louisiana to withdraw her twin sons from a boarding school in 2002. Scheff is a victim of an emerging phenomenon: online smear campaigns, which can wreak havoc in the victims' professional and business lives at the touch of a few keystrokes.