26 August 2006

NL - Dutch farmers dating site loses Google court case

A dating site for Dutch farmers lost a court case against Google after demanding that the world's biggest Internet search engine stop publishing sponsored links to sex sites. Farmdate.nl had asked Google to install a filter that would prevent links to sex sites from appearing alongside query results for 'farm date,' arguing that it harmed its reputation. The Amsterdam court judge ruled that the words 'farm' and 'date' were too general to be granted exclusivity by Farmdate.